Case Study 1: E-commerce Brand X – Boosting Online Sales

Heading: E-commerce Brand X: 150% Increase in Online Sales

Client/Industry: E-commerce / Fashion Retail

Challenge: Brand X, an emerging online fashion retailer, struggled with low website traffic and conversion rates, limiting their market reach and sales potential.

Solution: Aelaany implemented a comprehensive digital marketing strategy focusing on:

* **SEO Optimization:** Conducted in-depth keyword research and on-page SEO to improve organic search rankings for key product categories.

* **Google Ads Campaign:** Developed targeted Google Search and Shopping campaigns to capture high-intent customers.

* **Social Media Marketing:** Launched engaging Instagram and Facebook campaigns, leveraging influencer collaborations and compelling visual content.

* **Website UX/UI Enhancements:** Provided recommendations for improving website navigation and checkout process to reduce cart abandonment.

Results:

* **150% increase in online sales** within 6 months.

* **200% growth in organic website traffic**.

* **50% reduction in Google Ads Cost-Per-Click (CPC)**.

* **Significantly improved brand engagement** on social media platforms.

Visuals: Placeholder for before/after website screenshots, Google Analytics graphs, social media campaign creatives.

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